Clay Brizendine holds a number of roles in the health and wellness space as Founder and Director of Total Health Organization, former Executive Director and current Board member of the non-profit go Vibrant, and as a professional and personal trainer. With a decade of experience training/coaching individuals and groups on how to be and remain wholly well, Simplify to Amplify has become Brizendine's cornerstone philosophy and training program. Designed to be universally applicable, Simplify to Amplify has been taught everywhere from gyms to board rooms, and to individuals and organizations.

His book, 'Shoebox Letters: Daughters to Dads' has been sold around the world, with acclaim from the likes of Chicken Soup for the Soul's Mark Victor Hansen.

Brizendine has spent 17+ years in the sales and marketing world as well, most notably at Procter & Gamble and Catalina Marketing in various roles. Originally from the Louisville, KY area and a graduate of Purdue University, he currently resides in Cincinnati, OH with his wife and three daughters.